Towards a successful event

Target Visitor Groups

 Art institutions
 Art Collectors
 Museum Curators
 Interior decorators and designers
 Cultural foundation
 Institutional buyers
 Auctioneers and Antique dealers
 Art Critics



Our advertising and promotion campaign will bring visitors from UK, Europe and the Middle East regions

Media Partners

Website Media Partners

Media Advertising Plan

UK Press
The Art Newspaper English Monthly UK and Int’l 100,000
The Daily Telegraph English Daily Worldwide 901,238
Financial Times English Daily Worldwide 590,000

International Press
La Gazette de l’Hotel Drouet French Weekly France 60,000
Il Giornale dell’Arte Italian Daily Italy 16,000
Wall Street Journal Worldwide New York 20,00,000
International Herald Tribune English Daily Worldwide 242,073
The Times English Daily Worldwide 692,581
Canvas English Bimonthly Regional 40,000
Bidoun English Quarterly Regional 18,000
Arabies Trends English Monthly Regional 60,000

Middle East, Regional press
Al Sharq Al Awsat Arabic Daily Regional 250,000
Gulf Connoisseur English Bimonthly Regional 25,000
L’Officiel Middle East Arabic Monthly Regional 15,000
Millionaire Magazine English Bimonthly Regional 23,000
Gulf News English Daily UAE 94,000
Khaleej Times English Daily UAE 69,000
Al Ittihad Arabic Daily UAE 94,000
Emirates Home English Monthly UAE 21,500

Direct Mail Invitations

Joint Marketing

We plan to work closely on joint marketing with the Liverpool Cultural Company, the main organiser of Liverpool 2008

Patrons Preview

The Patron Preview is in appreciation of our patron at the enthusiast level and above, and includes cocktails and a presentation by the Director. Special invites will be sent by the Patron to their guests to experience a private look to the fair. The Patrons Preview offers guests the first opportunity to buy art and mingle with the dealers.